Zumiez Give GIFs

Zumiez kicked off the 2012 holiday season with a new series of gift cards. These lenticular pieces of art display short vignettes featuring hot dogs, space, the big orange couch and cats, naturally. Not ones to miss a golden oppuntunity (opportunity + pun), we devised a website celebrating the act of giving. When you give a gift card, you give gifts. When you go to our website, you Give GIFs.

At its very core Give GIFs is a community for self expression. Browsing the gallery, either by Most Awesome or Most Recent, takes users on a journey through the bizarre, the adorable and the hilarious.

Logging in with a Facebook account only adds to the activities, enabling users to comment on each creation and create their own private gallery of GIFs.

A visit to the gallery is likely to trigger a surge of creative energy. Masterminding a GIF card on Give GIFs is like riding a unicorn through a rainbow of emotions – it's expressive, it's colorful and it has the potential to induce seizures. Users (or "GIF artists," as we like to call them) select a background and add GIFs from our collection to create a digital card like no other. Your message cannot be conveyed through mere images you say? Then add some text and a song to complete your masterpiece. Word on the street is an excellent cover of Careless Whisper on kazoo is one of the song options.

Finished GIF cards can be added to the gallery, sure to be enshrined in glory for years to come. Gallery patrons may even flag a GIF as awesome if deemed so worthy. Something worth aspiring to.